The person
behind the ventures.
I have been building companies since 1996. Across two continents, multiple industries, and more failures and successes than I can count. This is my story — or at least the version worth telling.
I never wanted
a job.
In 1996, I founded Wieder, Inc. Not because I had a grand plan — but because I was always more interested in building things than working inside someone else's structure. That instinct has never changed.
My first ventures were in sales and outbound business development. ProCall, Wieder & Partner — call centre businesses built from scratch in Copenhagen, focused on client acquisition for advertising agencies and the IT sector. Simple businesses, hard work, real lessons. I learned how sales infrastructure works, how to build a team from nothing, and how to win business in a competitive market.
In 2004, I co-founded Zangenberg & Partners — one of Denmark's first professional digital marketing agencies. We built it into one of the country's leading performance agencies with 2,500+ clients including Danfoss, SAS and McDonald's, and we were among the first in Denmark to offer professional consulting within Google Ads and LinkedIn.
That same year, I also launched 100% Building Service — an early marketplace platform connecting homeowners with contractors. It was a platform business before platform businesses were mainstream. We built it, made it work, and I moved on to the next thing.
Taking it
to America.
In 2011 I moved to Los Angeles and founded Voizio — an audience engagement and data platform designed to transform how content creators interact with their audiences in real time. The idea was ahead of its time: replace passive viewership with live, data-driven participation.
The breakthrough came in 2013 with the Russian TV show Battle of the Choirs on Channel One — broadcast to more than 250 million viewers. We integrated the Voizio platform into the live show, enabling real-time voting and interaction. Over 200,000 users signed up within a short period.
In 2014 I founded Wieder Apparel — a custom branded apparel business helping companies translate their culture into physical products. We worked with Joe & the Juice, The LEAP Foundation, Green Dot Public Schools and City Colleges of Chicago.
Five years in Los Angeles taught me how to operate in a completely different market, how to build from scratch without a network, and how to work across cultures and industries. That experience shaped how I approach every new market today.
Building at
full speed.
Back in Copenhagen, I have been operating at full speed across multiple ventures simultaneously. In 2020, I co-founded Nemfisk — a premium wholesale seafood business built around fresh daily sourcing from Danish auctions and direct B2B and B2C distribution.
Also in 2020 I launched Danmarks Bedste during COVID lockdown — a national food competition platform built on a simple idea: celebrate quality and craftsmanship in Danish food culture.
In March 2025, I became CEO and Partner at Geotech Infoservices Denmark — leading the Nordic operations of a global software development company with 20+ years of experience and 1,500+ delivered projects. Through Geotech, we are also building Real Fantasy Teams and FanNgage.
Since 2024, I have also been leading marketing and partnerships for AVETTA Global — a cloud infrastructure company built specifically for Managed Service Providers.
Not a consultant.
A builder.
There is a meaningful difference between advising and building. I have always been in the second camp.
I get involved — properly
When I join a venture, I am not writing reports from the sidelines. I work on the business — building partnerships, opening markets, structuring deals, hiring people, fixing problems. Hands-on from day one.
I move fast
Speed matters. Most opportunities have a window. I make decisions quickly, test fast, and adjust in real time. I have no patience for analysis paralysis or endless process.
I operate across borders
I have built businesses in Denmark, across Europe and in the United States. I understand how markets differ and how to build partnerships that actually work across geographies.
I focus on outcomes
I care about real results — customers, revenue, growth. Not activity, not decks, not process for its own sake. If it doesn't move the business forward, it doesn't belong on the agenda.
Who I want
to work with.
I am always open to conversations around new ventures, partnerships and opportunities.
Founders with real ambition
People who are building something serious and want a partner who will get involved — not a mentor who will give advice and leave.
Companies entering new markets
Businesses looking to expand into the Nordics, Europe or the US who need someone with existing relationships and real market knowledge.
Technology partners
Companies building software, platforms or digital products who need Nordic market access, commercial leadership or a strategic partner.
Interesting problems
Sometimes the best conversations start with "I have this challenge and I don't know who to talk to." I am always open to that kind of conversation.
The rest of
who I am.
CrossFit
I train CrossFit regularly. Not for the aesthetics — for the discipline. Showing up when you don't feel like it, pushing through when it's hard. Consistency beats intensity over the long term.
SMVdanmark
I serve on the representative board for the self-employed at SMVdanmark — contributing to strengthening the conditions for small and medium-sized businesses in Denmark.
Copenhagen
I am based in Copenhagen — one of the best cities in the world to build a business from. I operate globally from here, with a growing focus on markets in Europe, the US, China and Africa.
Always open to
the right conversation.
Whether it is a venture, a partnership, or simply a conversation worth having — reach out.